Source and Channel parameters

The values of the source and channel parameters, and where conversion channels are stored.

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Possible values

Possible source values, and the channel values for each source:

sourcechannel
“search”“first click”, “autocomplete”, “voice search”, “search landing page”, “redirect”
“visual search”“camera”, “file upload”, “image url”
“category navigation”No channels. Send an empty string for the channel parameter (“”).
“recommender”No channels. Send an empty string for the channel parameter (“”).

Send the “redirect” channel if a keyword redirect or a one-result redirect to a product has happened. In that case, Athena APIs return a special response with the new URL. See Autocomplete API with Keyword Redirect.

Where the conversion channel is stored

The conversion channel information is stored in two places, depending on the feature.

The conversion channel is included directly in the URL as query parameters (for example: conversion-channel=visual_file_upload, visual_camera or visual_image_url). The selected visual conversion channel is also stored in the browser’s sessionStorage under the key athenaVisualConversionChannel.

The conversion channel is also included in the URL (for example, conversion-channel=voice with is_voice_search=true). The voice conversion channel is stored in the browser’s sessionStorage under the key athenaVoiceConversionChannel.

Because this data is stored in sessionStorage, it exists only for the duration of the browser session. It is cleared automatically when the browser tab or session is closed.